SINGAPORE – October 16, 2025 – Finexis Asset Management (“FAM” or “汇信资管”), an affiliate of finexis advisory, has rebranded as Ascend Asia Asset Management (“昇亚资本”). Under the new brand, Ascend Asia Asset Management will broaden its mandate to provide investment and wealth solutions to all member firms of Ascend Asia Financial Services Group (“Ascend Asia” or “昇亚”).

Ascend Asia, which was established by global investment firm KKR, is the first platform in Singapore for financial advisory firms and aims to elevate the standards of the financial advisory industry. By empowering member firms with resources, network and expertise, Ascend Asia aims to reshape the advisory landscape and provide consumers with greater choice and value through an open architecture model.

Ascend Asia Asset Management’s expertise spans the design and management of funds offered through insurers’ investment-linked products, as well as tailored wealth solutions for accredited investors. Under the expanded mandate, the firm will strengthen the value proposition of Ascend Asia’s member firms and their financial consultants through exclusive access to institutional insights; innovative, high-quality funds; and advanced wealth management solutions that help accredited investors preserve and transition their wealth across generations.

Looking ahead, the firm aims to broaden its range of investment strategies and solutions to meet consumers’ evolving needs, particularly in areas such as wealth accumulation and retirement planning. Leveraging Ascend Asia’s resources and network, it will also equip financial consultants on the platform with the appropriate tools to deliver better long-term outcomes for their clients.

Tomas Urbanec, CEO, Ascend Asia, said, “Ascend Asia’s goal is to serve as an enabler for member financial advisory firms, and collectively elevate Singapore’s financial advisory industry so that we deliver greater value to consumers through our open architecture model. The rebranding of FAM as Ascend Asia Asset Management is a significant milestone for Ascend Asia, as we provide our member firms access to a dedicated asset manager. Our financial consultants can look forward to a wider range of investment solutions and institutional products, as well as comprehensive wealth management services – ultimately giving consumers greater choice.”

Faith Chen (陈黎嘉), CEO, Ascend Asia Asset Management, said, “This rebrand reflects a broader mandate and a renewed ambition to elevate the asset management capabilities of Ascend Asia’s member firms and their financial consultants. We are building on our foundations to help clients grow, preserve and transition their wealth across generations, while supporting more financial consultants across the Ascend Asia platform to deliver holistic, high-quality wealth management advice.”

In conjunction with the renaming of FAM, the corresponding FAM funds and their related factsheets have been renamed with effect from October 16, 2025 to reflect their new Ascend Asia identity.

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About Ascend Asia Financial Services Group 

Founded in 2024, Ascend Asia is committed to elevating the quality of financial advisory services in Singapore  and beyond. As a holding company, Ascend Asia supports its member firms in scaling sustainably through  strategic investment, industry expertise, and technology. Through an open-architecture platform, member  firms and their consultants are empowered with a comprehensive range of solutions and tools to deliver  personalised financial advice – enabling clients to make informed decisions that best meet their needs.  

Find out more at http://www.ascendasiagroup.com. 

About Ascend Asia Asset Management

Ascend Asia Asset Management is the asset management arm of Ascend Asia, a platform that supports financial advisory firms in scaling sustainably through strategic investment, industry expertise, and technology. Ascend Asia Asset Management provides member financial advisory firms with institutional insights, innovative high-quality funds, and advanced wealth management solutions for their accredited clients.

Find out more at https://www.ascendasiaam.com